On Thursday the 7th of June, Melbourne based designer Matcho Suba launched his latest collection Chernobyl 013Spring / Summer 2013 to more than 200 thrilled guests comprising of celebrities, designers, media and Olympians showing their support for the emerging designer at the Woolshed Pub, Central Pier in Docklands.
The fashion elite and glitterati were out in force to enjoy the excitement and ambience of the launch including TV andex-model Charlotte Dawson, one half of the cult brand Alpha 60’s Alex Cleary, Olympian Matt Targett and season three Project Runway Australia winner Dylan Cooper. Much to the delight of all in attendance, the event lived up to the hype presenting the new collection in a show-stopping performance of extravagance. Antique luggage, vintage books and children’s toys were among the props used as a bone-chilling music score set the tone.
Matcho Suba designed Chernobyl 013 after being inspired by the 1986 nuclear accident at the Chernobyl Nuclear Power Plant in Ukraine. The collection featured the use of varying forms of fabrics and material manipulation including pleather, lace, fringing, jersey, gold pearls, cotton and PVC. The pattern cutting was asymmetrical in design and channelled body deformation as the theme. The use of pleather, jersey and fringing symbolised structure and movement. Elements fused together, the garments represented a human body that was proportionally incorrect. Matcho recalled how the concept for the collection was designed not to be disrespectful to the Chernobyl tragedy but to creatively manifest the human scale of the disaster, using prosthetic legs, doll arms and heads and gold chains to bring the collection to life.
“I grew up on the border of Ukraine, very close to Chernobyl so this disaster is close to my heart. The collection is atribute to the countless civilians who had to flee their homes as a result of the nuclear disaster, only taking with them their memories of a past life. Chernobyl 013 is a picture book of my emotions and a different take on what I saw,”said Mr Suba.
“I create beauty from items that aren’t conventionally seen as beautiful. Through experimentation, I mix seeminglycontroversial materials to create unexpected garments and add a little shock value to each of my collections along the way.”
Chernobyl 013 is the stepping-stone to a highly anticipated career. The launch of this collection aims to draw the attention of investors and boutique stockists, with an online store due to be launched later this year.
Show your support and like his FB page.Posted 11 months ago on Thursday 14 June 12.